Morgan Stanley partners with Zerohash to offer crypto trading to E*Trade clients
Major US bank expands crypto offerings for retail investors through new partnership, reflecting Wall Street's growing embrace of digital assets.
Morgan Stanley, the investment banking giant, has partnered with Zerohash, a Chicago-based crypto infrastructure startup, to offer cryptocurrency services to clients of its E*Trade brokerage platform.
The collaboration will enable E*Trade users to trade digital assets. Morgan Stanley acquired the online brokerage in 2020.
ZeroHash raised $104 million in funding from investors including Morgan Stanley in 2025, reflecting growing investments in crypto backend technologies that bridge traditional finance and blockchain services.
The move aligns with Morgan Stanley’s gradual expansion into crypto, which included pitching Bitcoin ETF products to clients in 2024. The bank joins a broader trend of institutional adoption following regulatory approvals for spot Bitcoin ETFs in the US.