Block has started rolling out USDC payments on Cash App, giving one of the largest US consumer finance apps a direct stablecoin feature inside its payments ecosystem.

The rollout has already reached 25% of Cash App users, with all users expected to gain access by the end of the week. Cash App has nearly 60 million users, making the launch one of the largest consumer stablecoin rollouts in the US market.

The feature lets users send and receive USDC through Cash App, expanding the app’s crypto functionality beyond its long standing Bitcoin focus. The launch follows Block’s earlier plan to add stablecoin support in early 2026, with Cash App choosing Solana as the initial network for the integration.

The move marks a shift for Block, whose crypto strategy has historically centered on Bitcoin. Cash App already offers Bitcoin buying, selling, and transfers, but USDC adds a dollar backed payment rail designed for faster and lower cost transfers.

The launch also comes as stablecoins continue moving deeper into mainstream payments. PayPal, Visa, Stripe, and other fintech and payments firms have expanded stablecoin services over the past year, as clearer US rules and growing demand for digital dollar settlement push the sector beyond crypto trading.