eToro agrees to buy TradeZero for up to $231 million

eToro agrees to buy TradeZero for up to $231 million

The acquisition is expected to help accelerate product innovation and give the company a faster route to launching new products for US customers.

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By Editorial Team
Edited by Vivian Nguyen

eToro has agreed to acquire TradeZero in a deal valued at up to $231 million to deepen its foothold in the US and broaden its offering for active traders, according to a Tuesday press release.

TradeZero is a specialist US equities brokerage for active and day traders, with direct market access, extended-hours trading and stock-locate services.

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The acquisition gives eToro access to TradeZero’s established US active-trader franchise, proprietary trading platforms, broker-dealer infrastructure and operations in Canada and other international markets. 

Yoni Assia, co-founder and CEO of eToro, said TradeZero’s differentiated technology, broker-dealer infrastructure and trading community make it a strong fit with eToro’s existing business.

“This combination gives us a faster path to launching new products for US customers and strengthens our offering. Together, we’ll innovate faster as we continue building the global financial superapp for the next generation of users,” Assia stated.

TradeZero reported approximately $80 million in revenue and an 81% gross margin for the 12 months ended June 30, 2026. eToro expects the acquisition to be accretive to adjusted EPS in the first year following completion, adding to the company’s long-term growth prospects.

“Everything we’ve done since 2015 has been in service of that community,” TradeZero’s co-founder Daniel Pipitone said. “Joining eToro is an exciting next step for our team and our traders. Their global platform and millions of users give us the scale to accelerate innovation, while our broker-dealer infrastructure and proprietary trading tools strengthen an even broader investing platform.” 

The transaction is subject to regulatory approvals and other customary closing conditions and is expected to close in the first half of 2027.

Disclosure: This article was edited by Editorial Team. For more information on how we create and review content, see our Editorial Policy.
FINANCE
eToro agrees to buy TradeZero for up to $231 million
eToro agrees to buy TradeZero for up to $231 million

The acquisition is expected to help accelerate product innovation and give the company a faster route to launching new products for US customers.

By Editorial Team
Edited by Vivian Nguyen

Share

Add us on Google

eToro has agreed to acquire TradeZero in a deal valued at up to $231 million to deepen its foothold in the US and broaden its offering for active traders, according to a Tuesday press release.

TradeZero is a specialist US equities brokerage for active and day traders, with direct market access, extended-hours trading and stock-locate services.

Advertisement

The acquisition gives eToro access to TradeZero’s established US active-trader franchise, proprietary trading platforms, broker-dealer infrastructure and operations in Canada and other international markets. 

Yoni Assia, co-founder and CEO of eToro, said TradeZero’s differentiated technology, broker-dealer infrastructure and trading community make it a strong fit with eToro’s existing business.

“This combination gives us a faster path to launching new products for US customers and strengthens our offering. Together, we’ll innovate faster as we continue building the global financial superapp for the next generation of users,” Assia stated.

TradeZero reported approximately $80 million in revenue and an 81% gross margin for the 12 months ended June 30, 2026. eToro expects the acquisition to be accretive to adjusted EPS in the first year following completion, adding to the company’s long-term growth prospects.

“Everything we’ve done since 2015 has been in service of that community,” TradeZero’s co-founder Daniel Pipitone said. “Joining eToro is an exciting next step for our team and our traders. Their global platform and millions of users give us the scale to accelerate innovation, while our broker-dealer infrastructure and proprietary trading tools strengthen an even broader investing platform.” 

The transaction is subject to regulatory approvals and other customary closing conditions and is expected to close in the first half of 2027.

Disclosure: This article was edited by Editorial Team. For more information on how we create and review content, see our Editorial Policy.