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Forbes buys virtual land in The Sandbox metaverse

This luxurious space features a sophisticated pool, an elegant bar, and a gallery showcasing the 2024 Under 30 recipients.

Forbes land acquisition in The Sandbox metaverse

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Global media giant Forbes announced on Monday that it has bought a plot of virtual land in The Sandbox metaverse. With this acquisition, Forbes aims to expand its footprint in the metaverse, building a vibrant community hub that champions interaction, engagement, and collaboration within its Web3 community.

“Here, Forbes aims to go beyond traditional boundaries of engagement by offering a variety of interactive experiences, workshops, and events. These initiatives are crafted to bring together minds from various sectors, facilitating meaningful conversations and networking opportunities in a vibrant, immersive environment,” stated Forbes.

Each land plot in The Sandbox is a unique, non-fungible token on the Ethereum blockchain, which means that once a user owns a piece of LAND, he owns it permanently. Owning LAND unlocks a world of possibilities for users, including creating and publishing their own play-to-earn games, hosting virtual concerts and art galleries, renting out their property, staking crypto, and organizing events and giveaways.

According to Forbes, the new digital space has a luxurious pool, an elegant bar, and an expansive gallery celebrating the 2024 Under 30 recipients. Each design element has been carefully selected to create an engaging and visually stimulating environment that encourages visitors to explore and interact.

The Sandbox Forbes
Forbes’ digital domain on The Sandbox’s map

Forbes added that it has integrated QR codes throughout its Sandbox estate, using interactive experiences to deepen user engagement and enrich their understanding of the digital landscape.

As a keen observer of emerging tech’s societal and business impact, Forbes has followed the metaverse closely since its inception. The company has actively engaged in initiatives such as turning a Forbes cover into an NFT and holding the Forbes Digital Assets & Web3 Summit.

Forbes envisions the metaverse as a transformative frontier with the potential to reshape how people connect and conduct business. The company aims to redefine metaverse experiences, offering a destination that seamlessly blends information and engagement.

“By marrying detailed design with interactive technology, Forbes is setting a new standard for what a metaverse experience can be, creating not just a space, but a destination that’s as informative as it is engaging,” stated Forbes.

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