Manchester United has won 14 of 20 matches under Michael Carrick. That’s a 70% win rate, a +18 goal difference, and the kind of form that makes fans do irrational things. Like buy fan tokens.

The former midfielder’s coaching tenure, which began in late 2021 after Ole Gunnar Solskjaer’s departure, has produced 39 goals scored against just 21 conceded across those 20 fixtures. His home record at Old Trafford is even more absurd: 9 wins in 10 matches.

The crypto connection hiding in plain sight

Manchester United operates a fan token, MUFC, on the Chiliz blockchain through the Socios platform. These tokens let holders participate in certain governance decisions around the club. Think polling on kit designs, man-of-the-match votes, and other engagement activities that fall somewhere between “actual power” and “elaborate suggestion box.”

The club also has an official blockchain partnership with Tezos, which appears on the team’s training kit. That deal made United one of the most prominent sports brands in the world to slap a blockchain company’s name on its gear.

Why winning football matches moves token prices

Carrick’s first match in charge was a 2-0 victory in European competition on November 23, 2021. His most recent result was a 3-0 Premier League win on May 24, 2026.

The broader fan token market on Chiliz includes tokens for Barcelona, Juventus, AC Milan, and dozens of other clubs.

The bigger picture for sports and blockchain

The Tezos training kit deal put the Tezos name in front of cameras at every training session, press conference, and warm-up. For the Tezos ecosystem, that’s brand awareness at a scale most crypto projects can only dream about. That distinction matters, especially after the industry watched FTX’s name get scrubbed from the Miami Heat’s arena in record time.