Google unveils Gemini-powered smartglasses starting at $395

Google is taking another run at putting a computer on your face. This time, it brought fashion designers along for the ride.

The company has unveiled its “Intelligent Eyewear” line, a set of Gemini-powered audio smartglasses built with Samsung, Warby Parker and Gentle Monster. Prices start at $395 for Warby Parker frames and $449 for Gentle Monster models.

What you actually get for $395

Pre-orders open November 12, 2026, with retail availability following on December 10, 2026. The timing lands the glasses neatly in the holiday gift window.

The work is split four ways. Samsung supplies the computing hardware tucked inside the frames. Google handles the software. Warby Parker and Gentle Monster each designed several frame styles, with transparent and tinted lens options.

The spec sheet is modest but practical. The glasses weigh approximately 41 grams, light enough that they shouldn’t feel like you’re wearing a laptop on your nose.

A 12-megapixel camera sits in the frame and can record video at up to 3K resolution. Battery life is rated at up to nine hours. The included charging case adds seven more charges, so you can get through a work week before hunting for an outlet.

The biggest design decision is what’s missing. There is no built-in display. These are audio glasses, which means Gemini talks to you rather than projecting information into your field of view.

Gemini does the heavy lifting

Without a screen, the software has to earn its keep. Google’s pitch centers on hands-free help from Gemini, its AI assistant.

The headline features include real-time translation across more than 70 languages. Google Maps integration delivers turn-by-turn navigation through audio cues. There’s also an accessibility feature called Guided Vision, which uses Gemini to describe what’s around the wearer out loud.

Google is also adding visible recording indicators. When the camera is capturing, people nearby should be able to tell. That’s a direct response to the privacy complaints that have trailed smartglasses for more than a decade.

The ghost of Google Glass

This launch marks Google’s first entry into the smartglasses market since Google Glass arrived in 2013.

Google has previewed its new eyewear plans a couple of times before this formal launch. The company has also been laying groundwork on the fashion side, including a minority stake in Gentle Monster acquired in 2025.

What this means for the smartglasses race

The most obvious target is Meta. Its Ray-Ban glasses have shown that a camera-equipped, audio-first device can work when it looks like a normal pair of sunglasses.

The price tiers matter too. A $395 entry point through Warby Parker, a brand known for accessible prescription eyewear, positions the product closer to a premium pair of glasses than a luxury gadget. The $449 Gentle Monster option leans into the fashion crowd.

Samsung’s role is worth watching as well. The company supplies the internal hardware, which ties this product into the broader Android ecosystem the two firms have long shared.

The early signals to watch arrive quickly. Pre-order interest after November 12 and sell-through after the December 10 retail launch will show whether Google has finally made smartglasses something people want to wear.